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Minimizer The Story: Of Garbage Cans, Raising Families and Keeping it Clean

20 Feb 2009

Minimizer fenders are engineered by truckers for truckers to withstand the daily torture and abuse of the harshest conditions possible. Learn how Minimizer poly fenders grew from its humble beginnings to be a leader in truck spray control within the shipping industry. This is a story about innovation, family, and protecting your load.

Blooming Prairie, MN 2/20/09

Craig Kruckeberg, chief visionary and owner of Minimizer, continues to support his father’s vision for an indestructible poly truck fender.

His father, Dick Kruckeberg, was a hard-working flatbed driver. He always delivered his loads clean. He knew this was critical to his success.

One Saturday, Dick decided to invest in a set of metal fenders for his truck. Craig skipped a night of fun and helped him install them so he could leave for a run Sunday afternoon.

Monday morning the forklift driver slammed into one of the fenders while loading equipment. When the forklift driver denied any involvement, claiming the fenders had been that way all along, they exchanged pleasantries. Dick had to pry the fender away from the tire so he could move the load, and he discarded the virtually new metal fender.

He knew there had to be a better way.

Dick’s wife backed her car over the Rubbermaid® garbage can. And Dick popped it back into shape.

Enter the idea of a plastic fender.

For several months he worked with a local plastic molding shop. The first prototype was drawn up on a piece of cardboard and made with a wood tool.

Initial concepts were tested and improved with R&D as part of Minimizer’s operations. Other drivers started to inquire about the fenders when they saw them, so Dick began carrying some inventory on the road and selling the plastic fenders at truck stops.

We’re still improving the fenders today. Continuously. Listening to our customers.

And after raising three generations in the heavy truck industry, we think we’ve got the right combination of expertise, an attitude bent on hard work, and a sense of justice and equality towards both our customers and employees.

We deliver premium quality products with a lifetime warranty. This was my Dad’s vision, and we continue to carry that torch today. We will continue to create the products of tomorrow to better serve you.

About Minimizer
Headquartered in Blooming Prairie, Minn., Minimizer manufactures poly truck fenders,
poly toolboxes, customized mud flaps, and bracket kits. Family owned and operated for
nearly three generations, Minimizer parent company Spray Control Systems, Inc., was
founded in 1983. Minimizer aims to provide products tough enough to please tough
people in a tough industry. For more information call (800) 248-3855 or visit
www.minimizer.com.


Read the full story at http://www.prweb.com/releases/fenders/trucking/prweb2109944.htm.

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